Industry 12 Apr 2026
How AI is reshaping the PR newsroom
From audience insight to drafting first copy — practical playbooks for communication teams.
Read articleNews & Insights
Thought leadership for modern communicators.
Analysis, opinion and reporting on the trends shaping public relations and reputation in Africa.
Leadership 02 Apr 2026
The reputation premium: why CEOs need a communicator at the table
Boards now treat reputation as a board-level risk. Here is what that means for the CCO.
Read articleESG 21 Mar 2026
Beyond greenwashing: credible sustainability storytelling
How leading East African brands are communicating impact with evidence.
Read articleCrisis 08 Mar 2026
First 60 minutes: a modern crisis response framework
A simple framework that scales from product issue to executive incident.
Read articleCareer 27 Feb 2026
What hiring managers look for in 2026
Skills, certifications and portfolio signals for the next generation of communicators.
Read articlePolicy 14 Feb 2026
PRSK position on professional registration
Our latest engagement on a statutory framework for the PR profession in Kenya.
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